Louis Vuitton competition honors Beckmans Product Design student Malte Lundberg for his innovative accessory concept
A condom accessory
His entry, a condom accessory titled Just in Case, is designed for a generation that often hesitates to go out, date, and connect.
“In a time when social life often remains digital and encounters feel increasingly uncertain, the object symbolizes readiness; whether interpreted playfully or as a Staff , it reflects a simple decision to remain open to possibility,” says Malte Lundberg.
Just in Case features the product design a small, discreet leather case for intimate essentials. It creates a soft and protective environment for condoms that are otherwise often carried loosely in pockets, wallets, or bags, where friction and pressure can damage them over time. The choice of material draws inspiration from the tactile qualities of condom packaging. The contrast between smooth, polished surfaces and subtle texture. Translated into leather, this results in a combination of refined, glossy leather paired with a more textured element, creating both visual and sensory contrast.
“I have a background in furniture design and saw the Louis Vuitton Graduates Initiative competition as a fun challenge to create an accessory,” Lundberg explains. “My product isn’t so much about practical use—although it is a playful way to encourage responsibility—but rather about highlighting modern dating culture.”
About the competition
The Louis Vuitton Accessories Design Graduate Initiative focuses on leather goods and accessories and aims to discover emerging accessory designers. The competition is open to final-year BA and MA students from leading European and American fashion, design, and art schools. This year, 242 projects were submitted.
About Malte Lundberg
Malte Lundberg grew up in Gotland, Sweden. Before enrolling in the BA Product Design program at Beckmans College of Design in Stockholm, he took a preparatory design course at Beckmans and trained in fine carpentry on Gotland.
“I like clever ideas and products—it doesn’t matter if it’s a chair, a lamp, or an accessory,” he says.
Lundberg is currently in his final year of the BA in Product Design program and plans to share a studio with friends after graduating in June.
