Art | Advertising | Art - The Art of Influence
September 29, 2022
Two forms of expression that both strive to influence us
What we consider art and advertising today are historically relatively new phenomena. The modern concept of art and advertising emerged around the same time at the end of the 18th century and has since had a forked and not infrequently a parasitic relationship with each other. On the one hand, advertising has often taken inspiration from art or even directly alluded to historical works of art. On the other hand, many artists have imitated the aesthetics and strategies of advertising, sometimes as a popular cultural gesture, sometimes as a criticism. In some cases, advertisers and artists have also collaborated in advertising campaigns or in art projects. Whatever the purpose, the two forms of expression have in common that they strive by all available aesthetic means and methods to influence us – emotionally and/or intellectually.
Exhibition at Beckman College of Design September 29
Now the second-year students of Visual Communication are showing their work from the course "Art|Advertising|Art" in an exhibition at Beckman College of Design on September 29-30. In the course, which has lasted for three weeks, the students have conducted artistic investigations based on their own reflections on the similarities and differences between art and advertising and the methods the different genres use to create impact.
Opening hours & location
Vernissage Thursday, September 29, 16.00-19.00.
Other opening hours:
Beckman College of Design , Agavägen 54, Lidingö
Welcome!
Participating students
Andreas Rehnberg, Caroline Hallersjö, Ernst Lilja, Gabriel Ankar, Greta Gustafsson, Jonas Hemlin, Justus Skördeman, Klara Viridén, Linnea Arminda Birkelund, Ludvig Wänelöf, Mauritz Larsson, Oscar Hagberg, Rebecca Lagerstedt, Salmah Jumbe and Ted Söderberg.